AIEA Golf
AIEA Golf merges high-fashion aesthetics with the technical performance of sportswear, redefining next-era golf apparel for women.
WHAT WE MANAGE…
Social Media
Email Campaigns
The
Problem
Launching a new brand on social media can be tough. AIEA Golf, a next-generation golf apparel company by women for women, came to us in the infancy of their brand. They had an Instagram handle and were looking for an agency to start posting and creating a community from scratch before launching their first product line.
MY SWING
BOOM
The Solution
We worked with AEIA to hone in on the brand look and feel they wanted to convey on social, and built a strategy around attracting their audience– fashionable female golfers at every experience level. The goal was to make AIEA’s page a hub for what’s cool for women in golf, creating a warm audience that AIEA could capitalize on with the release of their first collection.